Destroy Our Future
A clothing brand blending streetwear with subversive aesthetics through a Latino perspective. The project explores Latino and urban identity, drawing from subcultures and alternative youth culture to build a distinct visual language across silhouettes, styling, music, and iconography.Led the development of the brand’s identity, storytelling, and design system across garments and media.
Destroy Our Future was founded in 2024, with its conceptual foundation developed during my time studying graphic design and printmaking in Venice, Italy. Immersed in art and architectural history, I began to reconsider my approach to making, pushing beyond introspection toward a more deliberate and confrontational practice.
Returning home marked a shift. Changes in my appearance were met with resistance, prompting a deeper examination of control, perception, and self-definition. The project emerged from this tension.
Destroy Our Future is not a call for destruction, but a refusal of the systems that attempt to regulate identity, through stereotypes, cultural expectations, and the policing of bodies. Through fashion and image-making, the work reclaims autonomy, positioning the body as both site and symbol.
Rooted in my experience as a Latino American, the brand draws from music, fashion, and visual traditions across urban and diasporic cultures in the United States. It examines the proximity between Latino communities, hip-hop, and Black cultural production, and how these relationships continue to shape contemporary aesthetics.
The visual language merges references from European Catholic iconography and Mesoamerican spirituality, recontextualized within streetwear and alternative fashion. These elements are not decorative, they function as a framework for reframing identity, transforming the body into something sacred, self-defined, and resistant.
Visit our online store at destroyourfuture.com
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A clothing brand blending streetwear with subversive aesthetics through a Latino perspective. The project explores Latino and urban identity, drawing from subcultures and alternative youth culture to build a distinct visual language across silhouettes, styling, music, and iconography.Led the development of the brand’s identity, storytelling, and design system across garments and media.
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A clothing brand blending streetwear with subversive aesthetics through a Latino perspective. The project explores Latino and urban identity, drawing from subcultures and alternative youth culture to build a distinct visual language across silhouettes, styling, music, and iconography.Led the development of the brand’s identity, storytelling, and design system across garments and media.
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A clothing brand blending streetwear with subversive aesthetics through a Latino perspective. The project explores Latino and urban identity, drawing from subcultures and alternative youth culture to build a distinct visual language across silhouettes, styling, music, and iconography.Led the development of the brand’s identity, storytelling, and design system across garments and media.
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